Normcore. Coastal Grandmother. Light Academia. Quiet Luxury… Dizzy? Us too. In a world where micro-trends move at breakneck speed, it can be hard to keep up – let alone scroll endlessly through TikTok to find styles you *actually* vibe.
Luckily, we’ve done the legwork for you. Read on for the latest aesthetics we’ve spotted trending up, and why you might already have each starter pack already in your wardrobe.
If you liked Normcore and Gorpcore, you’ll love Comfycore
The -core that started it all, Normcore had us dressing in a roster of low-key staples that’d make Jerry Seinfeld proud. Normcore rose to fame as an antidote to the breakneck trend cycle of the early 2010s (sound familiar), with stonewashed denim, sweatshirts and timeless sneakers becoming the unofficial uniform of normals everywhere. And when Normcore wanted to get away for the weekend? It piled on functional, practical layers like The North Face puffers, beanies, tech pants and track-soled boots – the ultimate Gorpcore glow-up.
This time round? Comfycore’s taking the reins as the aesthetic that puts pragmatic comfort first. Think elevated sweats and cosy matching sets from Country Road, oversized coats, fleece-lined footwear, quality knits and quilted bags.
If you liked Indie Sleaze and Mermaidcore, you’ll love Shipwreck Chic
Whether you lived it the first time round or just wish you did, Indie Sleaze’s slogan tees, lingerie dressing and skinny jeans gave us a collective flashback to amateur flash photography and Facebook albums with 200+ uploads titled Friday Nite <3…
Newer, but no less fun, Mermaidcore keeps the party going with sequins, shimmer and flashy textures inspired by all things aquatic. Bedazzled bodysuits, oceanic brights and gauzy crochet are some of our favourite ways to dip a toe into the trend.
What do you get when you cross the two? Shipwreck Chic, ofc. Think haphazardly slicked-back hair, wet-look dresses, slinky skirts and knits so sparse it looks like you got caught in a trawler net.
If you liked Barbiecore, you’ll love Coastal Cowgirl
If you were anywhere but under a rock last year, you’ll remember exactly where you were when those first few snaps of Margot Robbie and Ryan Gosling on the set of Barbie leaked. And then… You’ll remember what happened to your wardrobe.
If your eyes need a break from head-to-toe hot pink, but you don’t want to ditch the fantasy vibes entirely, give Coastal Cowgirl a try. A little coastal grandma, a little Harry Styles, this aesthetic sees everything from Western boots and rancher hats to big buckle belts, denim cut-offs and sweet milkmaid dresses collide – with a healthy dose of pink, naturally.
If you liked Twee and Regencycore, you’ll love Cottagecore
Coquettish bows, big collars, small cardigans, ballet flats… Twee had the zeitgeist in a certified chokehold, fuelled by Tumblr poster girls like Alexa Chung and Zooey Deschanel. And while wearing everything all at once might feel a little like Jess Day cosplay, there’s no denying that elements of Twee have transcended the trend to become wardrobe essentials in their own right. From one pop culture moment to the next, Shonda Rhimes’ Bridgerton single handedly shot Regencycore into the stratosphere. The aesthetic influenced everything from wedding dresses to workwear, with gloves, empire waists, corsets, pearls and puff sleeves taking over our wardrobes.
Dreaming of a simpler time, where your every move wasn’t scrutinised by The Ton (or three guys you share an apartment with)? Cottagecore pays homage to its bucolic inspiration through dainty florals, breezy cottons, puff sleeves and homespun touches that channel whimsical charm. Farmhouse decor optional (but also kinda fun).
Fast delivery – free over $50 – and free returns.
