The Designer Exclusives To Celebrate 10 Years Of THE ICONIC

What better way to celebrate a decade of fashion than with designer wardrobe pieces you can’t find anywhere else.

Celebrating a decade of THE ICONIC, we teamed up with a few special friends to create a series of limited edition exclusive pieces, set to inject your wardrobe with colour and fun – after all, what’s a special occasion without the perfect party outfit? Explore our 10th Birthday Exclusives from Faithfull The Brand, Bec + Bridge, Michael Kors and more, plus hear what some of the designers, directors and founders, including Johnny Schembri and Camilla Freeman-Topper, have to say about their celebratory pieces.

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BY JOHNNY

“The inspiration for this dress was purely a birthday event, a lunch, dinner, picnic or gathering. No matter the occasion, the wearer will have fun in this shape. We wanted to design a dress that ‘The Birthday Girl’ would feel bright and special in. It was also important for the style to be versatile enough to dress up and dress down for maximum re-wear potential. Pockets in the skirt and the interesting strap and button detailing make it feel more cool and casual.” – Johnny Schembri, director.

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CAMILLA AND MARC

“Colours are so important in bringing energy into our everyday lives, so with this special 10th anniversary capsule for THE ICONIC I wanted to ignite a celebratory feeling through colour. In my view, every birthday is a perfect reason to celebrate and buy a new dress that makes you feel extraordinary. We created the Vanderlin dress in this poppy bright colour which is a very elegant silhouette with modern detailing. We also created an exclusive sport capsule to be worn for the every day; the silhouettes are classic to CAMILLA AND MARC and the palette is anchored in burnt peach. Colours are so symbolic, and this collection represents a sense of enthusiasm, vibrance and determination.” – Camilla Freeman-Topper, cofounder.

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Magali Pascal

“The Botanic Mini Dress is a tribute to late nights and new romance, featuring a dramatic open back and plunging neckline in a celestial blue tone that leaves you wanting more. The style pays tribute to the dramatic ruffled dresses worn by Cancan dancers in France in the 1800s. Evoking a sense of celebration, the Botanic Mini Dress was an easy pick for such a momentous occasion as THE ICONIC’s 10th Birthday!” – Magali Pascal, founder and creative director.

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Shona Joy

“We’ve updated one of our most-loved signature silhouettes, designed in our new exclusive Roxanne floral print, and printed on our favourite luxurious linen fabric. We wanted to design a dress that can be worn no matter how you choose to celebrate; whether you're at home in the backyard, at a beach picnic or having dinner and cocktails and we think this dress is the perfect choice for any type of celebration. Our tiered midi allows you to show-off some skin without being too overtly sexy, it's fun, effortless and easy to wear. All of our dresses are designed for celebrating life and this birthday style is no different – it's a design that we hope you'll cherish in your wardrobe for years ahead.” Shona Joy Thatcher, founder and director.

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