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The Iconic Edition
Beauty
|7 Dec 2022|3 mins

Want Bleached Brows Without The Commitment? Try These Makeup Hacks

Here’s how to embrace the #nobrow trend.

We’re officially living in the era of bleached brows. Everyone from Kendall and Kylie Jenner to Bella Hadid have lightened their arches, proving that the beauty trend isn’t going anywhere any time soon. 

While it’s not that tricky to copy (all you need is some bleach and a TikTok tutorial), it does require constant upkeep. But the good news is that you can achieve a similar finish with a few makeup hacks, zero commitment required. 

From artfully-placed concealer to filing tricks, keep reading for our guide to DIY brow lightening. 

via Instagram @kimkardashian

Make Friends With Concealer

PSA: Some of the bleached brow looks you’ve seen on the runway this season are actually the effects of concealer. The key is to choose a creamy colour that’s lighter than your brows but not too far off your skin tone – that way, the final product will be more believable. 

Spread it across the brow area and use a spoolie to distribute it through. You should wind up with brow hairs that are soft, chalky and pale.  

You can also use this technique to reduce your brow’s thickness (think Christina Aguilera, Stripped era). Just apply the concealer to the bottom half of your arch instead. 

Try: Ere Perez Arnica Concealer 
The creamy consistency will spread without clumps, while the solid texture affords full coverage. 

Lighten Up Your Brow Products

Chasing a more subtle effect? Swap out your regular brow products for those a few shades lighter. The only consideration to make is sticking to the same undertone. For example, if your brows are cool-toned, don’t pick up a warm blonde pencil and vice versa. This trick works for pomades, pencils, crayons and tinted gel formulas. 

Try: KVD Beauty Super Pomade Vegan Eyeliner, Shadow & Brow Pigment in Blonde
This densely-pigmented pomade can be used to sculpt and tint your existing brow hairs. It’s also waterproof, and won’t run down your face in sweaty summer conditions. 

Try: Benefit Cosmetics Gimme Brow in Shade 2
For a super subtle finish, comb through a light brow gel, such as Benefit Gimme Brow. It contains fibres, so it actually deposits a little colour, as well as adding volume. 

Try: Napoleon Perdis Eyebrow Pencil in Taupe
This waxy crayon is soft and flexible, so glides onto the skin with ease. Apply it in tiny, hair-like strokes throughout the whole brow area for an all-over tint. 

Try: Inika Organics Brow Define Palette
A powder is a great choice if you want a natural finish. This palette from Inika comes with three shades, so you can tailor the depth to suit your brows. 

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Emily Algar
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