Turning Trash Into Chucks

Renew your shoe collection with Converse's more sustainable line.

We all know Chucks have been around for generations – Kurt Cobain wouldn’t be caught without his – and as new generations discover their beat-up appeal, it’s obvious Converse sneakers have staying power, so like many brands today, the label has been looking for a more responsible way to produce their signature silhouettes. According to Converse’s mantra, “There’s always a way to renew what we do.”

Converse have created “a new way for a new generation” to wear their classic Chucks. The aptly named RENEW collection gives trash a second life so that it ends up on our feet and not in our oceans or landfill – the range has a lighter impact by recycling waste materials to create the same styles we know and love.

“We started with bottles, then denim – now we’re transforming waste cotton into a twisted take on our iconic Chucks. Made from about 30% to 40% manufacturing waste canvas, the recycling process creates a texture unique to Renew.” their iconic Chuck shape is then finished with a distinctive speckled outsole made from regrind recycled rubber.