The history of Formula One Racing goes well beyond the obvious – it’s never just been about racing. Rather, it is one that is steeped in rivalry, politics, money and of course, style. All the makings of a thrilling, adrenaline-inducing spectacle.
Ingrained in the sport of Formula One Racing is a certain glamour. You only need to look to the likes of former greats in Sir Jackie Stewart, James Hunt, Graham Hill, and Jacky Ickx to know that these drivers were considered god-like. They had a reputation – an image – to uphold.

Jacky Ickx via @24heuresdumans
Adaptations of the sport’s greatest moments, made possible by the bright lights of Hollywood, also paint a picture of just what it was like to be around these drivers; from yesteryear all the way up until today. The recent Hollywood hit Ford v Ferrari highlighted the slick style of the 1960s, where drivers were often seen sporting manicured hairstyles, tailored pants and fitted sport coats.
Fast forward 60 years, and today, Formula One race days remain one of the most stylish sporting events on the calendar. You only need to look at the Monaco Grand Prix and its line up of billionaires, super yachts, celebrities and fast cars as proof.

Lewis Hamilton @lewishamilton
And there’s no current sporting athlete more pivotal to the success of the sport itself than Mr Lewis Hamilton; the reigning Formula One World Champion. A style icon in his own right, Hamilton is looked up to by millions not only for his impeccable driving skills, but for his taste that extends well past the racetrack.
When he’s not seen sitting front row at the latest men’s runway shows, Hamilton is walking the streets of London, Paris and New York in designer street wear, or his own Tommy Hilfiger line – a collaboration that sees the two icons team up for an exclusive streetwear capsule.
