The Secret Formula For Effortless Cool

Relax, just do it.

The undeniable cool of cotton, linen and other earthy fibres goes far beyond its light and airy texture. Adored by sun-kissed Italians with a penchant to wear theirs loosely buttoned and in dusty shades along the Mediterranean coastline. In a climate where relaxed is a non-negotiable when it comes to getting dressed in the morning — an oversized linen blazer or wide-leg pant are a no brainer for easy mingling with your denim and t-shirt stash.

All images thanks to @_hollyt

For those of us who are looking to up the ante however a modern midi dress or trophy top can be the pièce de résistance of any look without losing that understated tone we crave. Look to brands like AERE and Amelius who are reimagining cotton and linen pieces in romantic polished cuts with a unique twist on earthy palettes. Mellow yellow, botanical green and rust being fresh crowd pleasers.

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And to finish the look off la dolce vita style, add a chunky pair of sandals — anything featuring metal hardware would be a top pick for this season to sharpen the relaxed silhouettes. Minimalist detailing like delicate gold chains and huggie earrings like Brie Leon’s pearl sleepers instantly elevate the whole package from lounge-friendly to lust worthy.