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|31 Jul 2023|4 mins

The 5 Golden Rules For Channelling Menswear Ken-ergy 

Menswear? More like Kenswear. 

While Australia's enduring (and understandable) love affair with Margot Robbie will likely never burn out, the undeniable fact that the true darling of the phenomenon that is Barbie is Ryan Gosling's Ken. Everything, from his character in the Barbie movie to the way Gosling has endeared himself on the film's press tour, is eminently loveable, and that also includes his fashion.

As such, with Barbiecore all over social media right now and the legion of Ken stans growing ever larger by the day, there's never been a better time to work a little of Ken's signature style into your own wardrobe. After all, it's what the Barbie in your life would want. Here are the 5 ken-mandments to follow.

1. Dress for an endless summer

As Gosling has quite aptly put it talking about Ken, his job is beach. Just beach. No more, no less. It's a simple, joyous existence, and one defined by eternal warm weather dressing. Thankfully, Australia is by and large a perfect place to replicate this, with party shirts and bright colours just as welcome on bright winter days as they are in the baking summer heat. 

1. Dress for an endless summer

Images via Barbie, Warner Bros. 2023
Shop The Look
Striped Linen Blend SS Shirt
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Striped Linen...
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Seaside SS Shirt
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Seaside SS Shirt
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Knitted Crochet Shirt
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Knitted Croch...
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Arvid Shirt
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Arvid Shirt
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The Lenni Shirt
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The Lenni Shirt
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Atmosphere - Hemp Cuban Short Sleeve Shirt
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Atmosphere -...
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2. Treat life as a costume party

Ken would never half-ass a theme, and nor should you. If the occasion calls for Western, go all in with a trimmed shirt and a 10-gallon cap. If you're feeling preppy, lean into the double denim (the cut-off jacket with a bare chest underneath carries with it a higher difficulty level).

2. Treat life as a costume party

Shop The Look
Barstow Western Standard Shirt
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Barstow Weste...
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Sedona Reserve Cowboy Hat
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Sedona Reserv...
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Arnhem
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Arnhem
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Liberation Trucker Vest - Pride Unisex
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Liberation Tr...
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Baggy Extra Long Shorts - Pride Unisex
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Baggy Extra L...
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The Ruby Pink
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The Ruby Pink
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3. Embrace colour (particularly pink)

The moments in Barbie where you'll find Ken in anything approaching a monochrome fit are few and far between. Rather, the loveable himbo dresses for a life drenched in neon hues. Think bright patterns drawn from all the six decades his figures have been around, lashings of Barbie pink and bold clashes.

3. Embrace colour (particularly pink)

Shop The Look
Frond Of You Ss Shirt
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Frond Of You...
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Pink Leisure Shorts
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Pink Leisure...
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Pre Loved - 90s Hard Rock Cafe 'Singapore' Tee
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Pre Loved - 9...
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Classic Clogs - Unisex
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Classic Clogs...
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The Rose Tint Shirt - Unisex
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The Rose Tint...
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Tracy Polo
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Tracy Polo
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Chequered Print Swimming Trunks
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Chequered Pri...
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1985 Crew Neck Sweater
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1985 Crew Nec...
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Art Tote
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Art Tote
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4. Accessorise

We're not saying you need to don 3 gold watches at once as Ken does in the film, but Ken would never shy away from a playful pair of sunnies. You shouldn't either. Even when the dress code calls for all black he sneaks in pink socks for a pop of colour.

4. Accessorise

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Ivy
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Ivy
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Hydra 0OO9229 Sunglasses
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Hydra 0OO9229...
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Biggie VE4361
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Biggie VE4361
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Bling It Socks
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Bling It Socks
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Cloudy Socks
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Cloudy Socks
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ULTRACIEL
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ULTRACIEL
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Flower Hour Watch
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Flower Hour W...
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Time For Joy
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Time For Joy
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5. Be yourself

The golden rule of them all: Ken is but a canvas for you to paint yourself on, baby. Dress it up however you want, but whether it's a floor-length fur coat or a simple t-shirt and jeans, make sure it's a celebration of you every single time. You are Kenough.

5. Be yourself

Fast delivery and free returns. 

Brad Nash
Writer
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