With a plethora of skin trends on rotation, it can be hard to decipher which ingredients are worth making their way to your bathroom shelf, let alone smothering on your face. To take the guesswork out of your beauty regime we’ve zoomed in on the science behind the beauty darling niacinamide and what the heck it actually does.
What is it?
Pronounced [ nahy-uh-sin-uh-mahyd ] this naturally occurring ingredient is also known as vitamin B3. Given B vitamins are known to be soothing to the nervous system, niacinamide goes a step further to calm and fortify the skin across multiple avenues and boasts powerful antioxidant benefits.
Benefits
Praised by dermatologists as the ultimate multitasker for your skin, niacinamide is well-loved for its ability to improve the skin barrier and hyperpigmentation while minimising wrinkles and fine lines. By nourishing and reinforcing the outermost protective layer of skin, niacinamide protects against pollution, UVs and stress. It also acts as a super anti-inflammatory to soothe angry, acne-prone skin or rosacea.
Take your pick of the latest beauty formulas featuring the grooming all-rounder niacinamide.
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