If you’re a denim lover, you know the thrill of owning a pair of jeans that feel good every time you put them on. The kind you want to live in, the kind that can be worn with anything.
Over the last two centuries, denim has evolved as a sturdy fabric initially introduced as workwear to an iconic wardrobe must-have adopted by style conscious folk all around the world.
Denim is more than a trend. It is laid back minimalism at its finest. A fabric that will always stand the test of time, denim allows us to merge comfort and style with little to no effort.
To celebrate denim’s cult status we are turning back time to some of the most iconic denim moments throughout history to lend you some outfit ideas!
1. Justin Timberlake and Britney Spears at the 2001 American Music Awards

1. Justin Timberlake and Britney Spears at the 2001 American Music Awards
Who could forget the moment Justin and Britney walked down the red carpet in their matching double denim outfits. Britney in her corset denim strapless dress and Timberlake in his denim suit aka Canadian tuxedo with matching cowboy hat – a coordinated ensemble that will forever be etched into the memories of fashion police everywhere!
2. Farrah Fawcett on a skateboard

2. Farrah Fawcett on a skateboard
Farrah riding a skateboard for a Charlie’s Angels episode, wearing a perfectly fitted pair of high-waisted flared jeans is perhaps one of the most famous photographs in denim history. The 70s silhouette is a current coveted style and we can’t get enough of it.
3. Princess Diana off-duty in denim

3. Princess Diana off-duty in denim
Princess Diana had an indelible style that will inspire us for many years to come. Whenever she would step out in a pair of jeans heads would turn and praise her flawless fashion sense. Diana in relaxed denim was the epitome of effortless chic.
5. Everyone’s favourite sitcom couple, Rachel and Ross

5. Everyone’s favourite sitcom couple, Rachel and Ross
Nobody wore a pair of denim Mom jeans quite like Rachel Green. Her style was what everyone wanted to emulate and this is one of our most memorable scenes.
6. TLC at the 1994 American Music Awards

6. TLC at the 1994 American Music Awards
Queens of cool, TLC could wear anything and they would set a new trend. Their matching oversized denim overalls were a 90s dream.
7. Freddie Mercury

7. Freddie Mercury
Freddie Mercury standing on the Live Aid stage in front of hundreds and thousands of screaming fans is a photograph we will never forget. His white tank and perfectly fit light denim jeans proved that Freddie was a style icon to people all around the world.
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