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Fact: Cruelty-free beauty is the best kind of beauty! But with so many amazing animal-friendly options out there (as it should be), it can be overwhelming to know what to add to cart.
We get this, which is why we’ve done some groundwork and compiled six editor-approved cruelty-free brands and our favouite products from each. From deliciously scented fragrance to turmeric-spiked skincare, keep scrolling for the edit.
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AYU
Not only is Ayu cruelty-free, but also makes some of the most beautiful oil-based fragrances our noses have ever come across.
Personally, we’re big fans of Smoking Rose Perfume Oil, an edgy blend of patchouli, kannauj rose and smoky woods. FYI, this is not your nanna’s rose…
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Eye of Horus
Byron-based Eye of Horus is a clean, cruelty-free brand that also serves up some pretty special products.
Our pick? The Skin Tint Serum Foundation. Light and super glowy, it’s made on a base of seven oils (think marula, moringa and hemp) to nourish the skin for a natural finish.
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Image with thanks to Eye Of Horus
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Kora Organics
Both cruelty-free and certified organic, Kora is a brand that’s seen the inside of every editor’s vanity.
The Turmeric Glow Moisturiser is especially noteworthy. Packed with turmeric extract, licorice, rosehip oil and marine algae, it works to hydrate and brighten dry, dull skin on the daily.
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Inika Organic
Recently announced as plastic neutral, Inika Organic is seriously impressive, both in terms of their functionality and commitment to the environment.
The Certified Organic Lip & Cheek Creams are our pick of the bunch. Dewy and fresh, tap a little across your cheeks, lips and eyelids for a monochrome finish.
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Aveda
Cruelty-free haircare doesn’t get any better than Aveda. With a stack of cleansing and styling options for every hair type, not only do their formulations work, but they smell and feel exceptionally luxe.
Try the Shampowder Dry Shampoo on day old hair to mop up shine and refresh your style (without that chalky residue).
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Antipodes
From our friends across the Tasman comes Antipodes, a New Zealand- based skincare brand that harnesses the power of plants to encourage optimal skin health.
If you want to brighten up an uneven tone, be sure to reach for the Glow Ritual Vitamin C Serum — it’s rich in kakadu plum, a natural source of vitamin C to firm, protect and clarify.
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Grown Alchemist
Grown Alchemist has always been a leader in clean, cruelty-free, sustainable beauty. From the slick minimalist packaging to the innovative formulas, it’s the perfect blend of nature and science.
The Age-Repair Sleep Masque Oligo-Peptide, Helix-Aspersa Protein in particular is excellent for firming, softening and reviving tired skin while you snooze.
Fast delivery – free over $50 – and free returns.
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